Teaching An Old Dog New Tricks

     I found this to be a very interesting use of business social media.   Over the weekend I was having breakfast at one of my favorite hangouts.  Before leaving, I went in to wash my hands.  Now, this place has posters in its restroom advertising various bands playing hither and yon.  One of the posters, at the bottom, asked any viewers of the poster to take a twitter snap and send it to an address - not only for discount tickets, but also to be entered into a drawing for free tickets!

     So here we have the melding of print media in one of its absolute oldest forms - the poster broadside - and business social media.

     Who says you can't teach an old dog new tricks?